About Us - History

In June 1998, Mr Felix Yeo, founder of skateline, attained a ICP Level 1 Certification from IISA. He began teaching beginners on a free lance basis and was a catalyst to the renewed interest in the sport after it was introduced in the early 1990s and died out 5 years later.

Skateline was incorporated as a sole proprietorship in April 1999 to facilitate the growth and promotion of inline skating here in Singapore. Several milestones were achieved.

From inception, skateline set the standards for inline skating instruction here, adhering strictly to an international standard of instruction and at the same time promoting the use of full protective gear. It continues to be the only skate school in Asia to meet the stringent requirements of the Inline Certification Program International.

The first ever public FREE Safe Skating Clinic was held in May 1999 to inaugurate skateline’s efforts at promoting inline skating as a Safe and Fun sport for all.
 

In August 1999, the first inline Charity Skate program was organized in conjunction with the Singapore River Fiesta program. This brought together many skaters who showed that skaters were a part of the mainstream community, beyond the extreme and hockey community. Ever since, inline skaters have had a yearly opportunity to raise funds for the less fortunate.




In October 1999, the first inline pro shop, dedicated to skaters was opened. This was skateline’s first retail shop together with a regular skate night opened to members and the public. This was to become the regular monthly Saturday Night Skate that has seen skaters skating in various and every part of the island over the years.

In September 2000, the Skate Assist Program was launched. This was to be the Public Relations arm for skating and assisted in making skating a mainstream activity along the East Coast through its National Parks Safety Campaigns. This program continues to be endorsed by the National Parks Board and the National Volunteer and Philanthropic Centre.

It was also during this time that Mr Felix Yeo suggested that a tag line be included in the skateline branding. The tag line For Skaters By Skaters was incorporated. Both the logo and taglines are now trade marked.

In 2001 Skateline engaged full time professional coaches to assist in the development of the sport for Speed and Hockey and together with the Tampines CCC and InSSAS sponsored the first National Inline Hockey League. Skateline continues to support the NIHL for hockey as well as the National Inline Speedskating Meet. It was also during this year that the Skateline Charity Cup was first organized.

In 2001 and 2002 skateline opened its branches in East Coast, Bishan, Skateline Pro and United Square (Queensway).

The first Women’s National Inline Hockey Team was sponsored by skateline to compete in the FIRS World Championships in 2003.

In 2003, skateline became the first skate school in the world to have 3 ICP Examiners (Level 3). It was also the first and till today, the only skate school with an insurance cover for all skaters taking lessons with skateline.

In 2004 and 2005, skateline was privatized and franchised. It also opened its first overseas outlet in Malaysia K.L. www.skateline.com.my.

Skateline continues to work toward its vision and has advised and partnered several entities in countries like Korea, China, Germany, Japan, London, U.S. to promote it’s business model to the international community.